THINK Digital Billboard™
The Digital Billboard™ consists of two parts:
1) The daily page is the reason that the consumer installs Desktop Channel™ and chooses to keep it there. Quotes, humor, facts, history, inspiration, trivia, helpful hints or advice from a subject that interests the consumer and the unanswered question of "What's next?" creates anticipation for the next day. Desktop Channel™ quickly becomes a compelling, daily habit.
2) The advertising space surrounding the daily page can be fully customized to any shape, size and appearance. And unlike e-mail whose appearance can be altered by the consumer or ISP, Desktop Channel™ guarantees that the consumer will see exactly what has been designed. The Digital Billboard™ is also Internet savvy and trackable to measure marketing communications.
